Cool Little Helpers Faq or SEO

Search Engine Optimization (SEO) services

Search Engine Optimization (SEO) is a difficult and frustrating topic. The era of SEO tips and tricks is gone. Now it’s just hard work. And frustrating. And boring. Yes, it’s much more boring than it was. In the good old days, you could be rewarded if you did some onsite SEO work. Now, you don’t know anymore. After 3 months you can be punished for those changes, but 12 months down the road and a couple of Google updates you can be rewarded with a better ranking. But then the client has moved on, and another SEO company takes all the credit. I really hate it when that happens.

So I have stopped doing pure SEO jobs for customers. If a client just wants to rank better for so and so keywords, I’m not the guy. But if a client wants to update his website to be more SEO – friendly, then I’m the guy. This is what I do. When I’m finished is, it’s up to the client to add the relevant content, often recommended by me. But it better be good or else it won’t work.

There is one tool I use…more on that in a bit.