I often get this question from clients. They don’t know WordPress or Wix and wonder what they should use. And since they don’t know anything about content management software, this is probably one of the most difficult questions to answer.
So I say it depends on a lot of things and but it all come down to this:
You live in a house where you need electricity to do important things, like warming or cooling the house, for lamps, TV, Internet, and so on. We are very dependent on the supplier of electricity.
So one day, the electrical company increases their price or even worse, chooses to get their power from the wind turbines that kill thousands of birds every year (I’m a Vegan). If you are locked into the electrical company and can’t move somewhere else, you are stuck with this supplier.
In other words, if you have spent a lot of money building your website on Wix or similar platforms, and maybe published a lot of content, you are stuck if you can’t afford the investment it’s going to be to move.
If you a WordPress solution, you are free to move this WordPress application wherever you want. Content matters for your business, like the electricity in your home. You have put a lot of work into your website, designing and working with layouts, adding more content, and so on. This should not be someone else’s platform. It should be yours!
Of course, there are commercial plugins to WordPress that you can be dependent on, where the software supplier can increase the price or even worse, stop supporting them. But in the WordPress eco-system, there is almost always an alternative if you are not satisfied with the current supplier.
So for that reason you should use WordPress in stead of Wix (or other similar platform).
Another great article about this WordPress vs Wix – dilemma can you read on the Elegant Themes blog (yes, the Divi guys). I hope they don’t mind using their picture when I link to their blog article. It’s written by B.J. Keeton.